Spotify debuts an analytics service for music publishers
Spotify’s artist dashboard already allows musicians and their managers a way to track the success of their tracks and album releases, as well as view other data about their fans. Now, the streaming music service is debuting its first analytics tool aimed at music publishers. The new tool is launching into beta this morning, and will allow publishers to track daily streaming stats, including playlist performance, and view data across all the songwriters on their roster. “We know that there are usually many more people involved in the creation of your favorite song than just the artist whose face appears on the billboard,” explains the company, in its announcement . “Spotify Publishing Analytics is the first analytics tool from a music streaming service built specifically for publishers, so they can better serve their songwriters.” The platform was built in collaboration with partners, including BMG and Reservoir, who offered statements of their own about its launch. It’s designed to of...
